Shortly after Facebook became a publicly traded company on May 18th, 2012, the company's stock began free-falling after its lead underwriters reduced the earning forecasts in the middle of the IPO process, leading to heavy financial losses for investors, including Zuckerberg himself who lost $3 billion dollars in three business days. In 2010, with Facebook's settlement of the lawsuits and continued expansion as the social networking empire, the meaning of the term 'zucked' gradually evolved to convey any theft of an idea from a competitor, as defined by American tech entrepreneur and podcaster Jason Calacanis in his blog post.
